In his role, Tresvant leads a multifunctional marketing team to fuel innovation, and he oversees digital, brand management, strategic and creative processes, and more. For example, Chief Brand Officer Sean Tresvant was featured for his marketing prowess and dedication to putting people first while promoting positive change. To commemorate Black History Month 2023, Taco Bell has shined a spotlight on one of its corporate employees every Tuesday. To motivate staff, she advises franchise owners to give praise and recognition for a job well done. Over time, Lebethe grew her portfolio to 29 restaurants in three provinces she has more than 1,000 employees. Her first restaurant opened in 2007, and Lebethe worked as its general manager. Through hard work, determination and a deep sense of purpose, Lebethe rose through the ranks to senior management at KFC’s parent, Yum! Brands, and was approved as a franchisee. Kedibone Patricia Malatji Lebethe (main photo), CEO and managing director of KFC South Africa’s KPML Group of Companies, started her journey with the fast-casual brand in 1986 as a cashier. Here is a selection of those leaders and their stories. While there are countless ways for franchise owners to show up within their own communities and businesses, these fast-food franchisors celebrate Black History Month by elevating Black voices and highlighting the next generation of leaders throughout their franchise systems. While fewer than 10% of franchises are Black-owned, the International Franchise Association champions initiatives such as the Black Franchise Leadership Council to promote Black franchise ownership through education and other resources. and Rosa Parks, Black entrepreneurs have greatly impacted the U.S. Able to follow a path of progress blazed by civil rights icons like Martin Luther King Jr. KFC, McDonald’s and Taco Bell Elevate Black Voices and Highlight the Next Generation of Leadersĭuring February, which is Black History Month, the contributions and successes of the Black community are commemorated.
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